Design/6 min

Design the object, not the screen

If the structure is wrong, decoration will not save it.

Priya Shah/Design/December 3, 2025

A screen is a view of something. If you do not know what the something is, you will design a corridor of pages that only make sense in the order you drew them. People do not use software in that order.

Start with what can be true

Name the object. Name the states it can honestly be in. Name who may move it between those states. That list is the design. The interface is how a person is shown the truth of it.

Structure first. The screen is a view, not the product.
  • An object with a name someone will say in a meeting.
  • States that a person can recognise without a legend.
  • Actions that match permission, not optimism.

Stay for the build

If design leaves when the first screens are approved, engineering will invent the missing states. That invention will look like a delay. It is the product arriving late because it was never designed.

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